The Lexi Brands - Lexi Wear & Jewels by Lexi

PROJECT OVERVIEW

Lexi Wear had a history as a successful handmade bathing suit brand in both Costa Rica & California. The brand took a bit of a break and wanted to expand, breaking into the wider U.S. market. We completely rebranded every facet of the brand, including imagery, while building a secondary identity for their sister brand Jewels by Lexi.

SERVICES

Brand Strategy
Brand Messaging
Brand Identity Design
Creative & Photoshoot Direction
Print, & Package Design
Web Design
Web Development

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