The Potion Studio
PROJECT OVERVIEW
The Potion Studio is a first of its’ kind all-natural hair care for ALL types of hair. While each formulation was created to strengthen and volumize even the curliest of hair, The Potion Studio has grown to be a brand known and loved by women around the world. To date, The Potion Studio has been featured in Elle Magazine, Glamour, The Beauty Independent, by Kim Kardashian’s team, & more. The Potion Studio was recently featured in Nordstrom for Black History Month, before being picked up as a retailer in over 25 Nordstrom’s nationwide. Since then, the brand has also been stocked by Free People & Anthropologie. They were recently chosen as part of Sephora’s Beauty Accelerator program.
SERVICES
Brand Strategy
Brand Messaging
Brand Identity Design
Web Design
Product, & Packaging Design
Print Design
“I’m so grateful for you. One of the best investment we ever made.” - Aziza El Wanni, Founder of The Potion Studio










